Right now, disposable fashion is most definitely out of fashion and hand-me-downs are having a major revival. But when it comes to children’s clothing, only the most washable and wearable pieces stay fit for purpose after all that obligatory rough and tumbling and outdoors play. At Tom & Teddy HQ, we’re continuously checking out design innovation. We work closely with our factory to ensure every pair of trunks can hold up to prolonged periods of chlorine or saltwater swimming, and we regularly review the fit and finish to check that they’re suitable for hours of spring-board jumping or body surfing! Here are five fellow brands that we love for their play-proof and brilliantly durable kidswear.

This British brand offers bright and cheery clothes for girls and boys (ages 0–16 years). There’s a distinctive ‘’Boden’’ look with lots of stripes, large–scale patterns and co–ordinating trims, but the major draw for us is that it all washes really well and seems to retain colour, even after some intense stain scrubbing! Heavier–weight cottons, double stitching and that extra bit of stretch all add up to hard–working gear that’s fun and stylish.  

This unisex and ethical children’s label has brilliant sweats, tees and pants galore. Primary colours dominate the range, so you’ll always spot your kids in a crowd and did we mention the cosy collection of hats and gloves… This is amazing quality, stand-out clothing for fast and furious playtime.

Fat Face has great selection of clothing for children aged 2 to 13 years. There’s thick padded jackets, soft sweaters and loads of jersey to layer under everything. We like the simple and functional approach of this brand as well as its reasonable price-points. It looks and feels just right for everyday exploring.